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The Prototype Is a Question, Not a Product
Use AI to turn disagreement into evidence without mistaking a polished demo for a product decision.
Jul 14
•
Juan Cruz Martinez
3
2
Markdown Is Becoming the Application Layer of AI Apps
Why AI apps are moving from framework-heavy orchestration to harnesses plus Markdown.
Jun 29
•
Juan Cruz Martinez
1
2
The Token Budget Is Becoming Engineering Policy
AI coding is moving from personal workflow to metered infrastructure, and the next fight is over budgets, incentives, and who gets to spend.
Jun 12
•
Juan Cruz Martinez
2
The Sign-Off Layer Is Becoming the Real Engineering System
AI made code generation cheaper. The part that still matters is whether a human can understand, verify, and own what the agent produced.
Jun 9
•
Juan Cruz Martinez
6
5
The GTM for Developer Tools Is Breaking in Two Places at Once
Two shifts hit dev-tool go-to-market at once. The funnel was built for neither.
May 15
•
Juan Cruz Martinez
2
4
The Appearance of Safety Is Not Safety
A Cursor agent deleted PocketOS's production database in nine seconds. The data came back. The structural problem didn't.
Apr 28
•
Juan Cruz Martinez
1
Tokenmaxxing Is The Dumbest Metric In Tech Right Now
Counting tokens is the new lines-of-code, and engineering leadership keeps falling for it.
Apr 26
•
Juan Cruz Martinez
3
1
2
The Fear Is Justified, I Just Keep Building
The conversation about AI is split between panic and policy. Most of us just want to work and get things done.
Apr 14
•
Juan Cruz Martinez
4
6
1
AI Gave Everyone a Multiplier. Most Used It to Subtract.
I've worked inside the "do the same for less" machine and inside a culture that lets a small team build what used to require departments. AI is forcing…
Mar 31
•
Juan Cruz Martinez
1
1
The Talent Pipeline Is Collapsing. Your Team Will Feel It Next.
The short-term math of not hiring juniors makes perfect sense, until you realize what it costs your seniors, your culture, and your future.
Mar 10
•
Juan Cruz Martinez
6
4
I Have 30 Years of Career Left. AI Made Me Rethink All of Them.
On judgment, hype, the joy of still building things, and learning to prepare for a future nobody can predict.
Mar 7
•
Juan Cruz Martinez
3
2
2
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